OsmCart Supermarket
Project: Social Media Marketing for OsmCart Supermarket
Client: OsmCart Supermarket – A smart online supermarket offering a wide range of essential products at competitive prices with express delivery services.
Role: Social Media Marketing (SMM) Expert at Techbrein
Objective: Enhance brand awareness, engage potential customers, and generate quality leads to drive business growth.
Strategy & Execution:
As the SMM expert, I developed and executed a data-driven social media strategy for OsmCart to strengthen its online presence. Key initiatives included:
Content Creation: Designed visually appealing posts showcasing product highlights, discounts, and delivery benefits to attract shoppers.
Engagement Campaigns: Ran interactive polls, contests, and customer testimonials to foster community trust.
Targeted Ads: Implemented Facebook and Instagram ad campaigns to reach local audiences in Kannur, optimizing for conversions.
SEO & Hashtag Optimization: Used trending and location-based hashtags to improve discoverability.
Results:
Increased page followers by 40% within three months.
Improved engagement rates, leading to a 25% rise in website traffic.
Generated consistent leads, contributing to higher sales conversions.
By leveraging creative content and strategic promotions, I helped OsmCart establish a strong digital footprint, connecting them with more customers effectively.